Located in The Mall in Bromley, Iceland is a unique British food retailer known as the UK’s leading frozen food specialist. Being home to frozen food, the power of frozen provides the delicious flavour of handmade pizza from the foothills of the Dolomites, freshly caught salmon from the Norwegian fjords or sumptuous, soft gelato from a rustic Umbrian village, all in the comfort of your family kitchen.

The power of frozen allows you to enjoy more authentic flavours, food free of artificial preservatives, food that tastes as good as it is fresh and food that is out of season, reducing wastage and saving you money.