Your Bromley and the Metropolitan Police join forces with local retailers to launch Parent & Child scheme

Posted on: November 17, 2016

YOUR BROMLEY AND THE METROPOLITAN POLICE JOIN FORCES WITH LOCAL RETAILERS TO LAUNCH PARENT AND CHILD SCHEME

Getting separated from children in a busy shopping centre is every parents’ worry. A new scheme Parent and Child Scheme, announced today, by Your Bromley, aims to quickly reunite separated loved ones, thanks to the support of police and retailers in the town centre.

Wristbands, available free of charge from participating stores and Your Bromley ambassadors, allow parents and carers to attach their contact numbers to children, so they can be contacted fast, should the child become lost.

Retailers have welcomed the scheme, with Mothercare, Early Learning Centre, TK Maxx, Starbucks Market Square, Burger King, Trendy Shoes, Cineworld Cinemas, Pret a Manger and Card Factory all handing out wristbands on request instore.

Manager of Mothercare, Bromley, Keeley Parish, commented: “Nothing is more worrying for parents than losing sight of children in a busy town centre. This scheme is a great idea and we fully support it. Our staff are all fully briefed on the scheme and, as well as handing out wristbands, they know to look out for lost children who may be wearing them too.”

Frances Forrest, manager of Your Bromley, the business improvement district for Bromley, added: “We want to ensure that visiting and shopping in Bromley is as an

enjoyable experience as possible. We believe this scheme will help reassure parents that, in the unlikely event that they become separated from their child, they will be reunited as quickly as possible.”

The Bromley Business Improvement District (BID) is a business led and business funded scheme to improve Bromley town centre through additional services and new initiatives and aims to promote Bromley to visitors old and new.

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For further information, contact: Thomas Zane-Black, 07885 874741 thomas.zane-black@yourbromley.com

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